Themes contain subject-like terms that can be used to maximize title searches or to create valuable, targeted, or seasonal merchandising programs. With this data, you can group products with a unified or dominant theme. Themes is Ingram-proprietary data.
Usage Suggestions:
This data is used primarily to create specialty lists to feature in your store or on your website. Here are a few examples:
- Holiday (e.g., Easter, Christmas)
- Event (e.g., Graduation, Back to School, Earth Day)
- Topical (e.g., Self-Esteem, Generosity)
- Seasonal (e.g., Summer, Spring)
- Titles by Region or Location (e.g., South; Chicago, Illinois; Appalachians)
- Ethnic (e.g., Bilingual, Latino, African American)
- Products (e.g., Blank Books, Puzzles)
- Time Period (e.g., 21st Century, 1960s)
- Curriculum (e.g., Math, Literacy, ESL, High Interest/Low Vocabulary)
Themes Availability by Package
Note: For non-inclusive FTP packages, Themes can be added for an additional fee. Contact data.services@ingramcontent.com for more information.
Themes data is available in the following packages:
- Web Service Premium
- FTP Premium
- Premium Data Slices
- ONIX Premium (separate file)